SALT LAKE CITY, Utah – On this Halloween Eve, KSL TV wants to remind everyone to watch the road.

Throughout the day, we’re offering families some safety tips to “Stay Alert, Stay Alive” this holiday — and for the future.

This is part of one of our “Road to Zero” reports in which we work toward zero deaths on Utah’s roads.

While drivers have the responsibility of limiting their distractions, walkers, runners and bikers can also do things to make themselves more visible.

Linley Sweeny, a triathlete who works for Salt Lake Running Company, knows firsthand about staying visible while out and about in the dark.

“It’s 5 a.m. It’s what’s convenient for work,” she said about running early in the morning. “It’s so dark, so being reflective, having light gear, having lights on your head, flashing on your body, holding onto light so you can see your surroundings for your own safety — it’s very important.”

Sweeney is gearing up for November, which is National Runner Safety month.

“With Daylight Savings and light adjustment changes, it’s going to be dark in a lot of the early hours and the later hours,” she said. “It’s important for runners to know and be aware of themselves and other people being able to see them.”

Salt Lake Running Company is hosting a Light Up Liberty Run Nov. 7. It’s a free 5-mile glow run party through Liberty Park. Everyone is encouraged to wear reflective and flashing gear. There’s a contest for the brightest outfit.

The run party begins at 6 p.m. at the Salt Lake Running Company location at 2454 S. 700 East, Salt Lake City.

Reflective gear is also great for kids as they trick-or-treat.

Sara Jones, COO of the Women Tech Council, had suggestions for parents to make sure their kids are easily visible on Halloween night.

“Another way to keep them safe is to make sure they are well lit up,” Jones said while showing off light-up candy bags, lights for kids’ bike wheels, and other nifty glowing items. “There’s a lot of easy tech gadgets like this that can make it fun for kids with revolving lights and blinking lights.”

Even cheap glow sticks do the job.

Jones also suggested a tracking app, like Revolar.

“Kids want to be independent for Halloween,” she said. “It’s kind of a drag to have parents follow them around at a certain age, so they’re going to be out with their friends. One thing that gives parents a peace of mind is they can easily track their kids in a really safe way and get their kids ways to get help if they need it.”

To help keep both children and adults visible, KSL TV will be giving away reflective gear throughout the day. During the 10 p.m. newscast, you’ll hear the story of a mother who lost her child in a distracted driving crash.

Remember: Stay Alert, Stay Alive.