Rapper Lil Nas X Responds To Uproar Over ‘Satan Shoes’
Mar 29, 2021, 11:17 AM
It’s one of the oldest tricks in the music playbook – praise Satan and then watch parents and politicians freak out as kids eat it up.
Just ask Slayer and Mötley Crüe.
But Lil Nas X put a unique spin on the old marketing ploy.
The rapper, best known for his hit “Old Town Road,” teamed up with New York Art Collective MSCHF to modify existing Nike shoes.
They put a pentagram on the kicks, an upside-down cross, and then injected red ink and a drop of human blood into the shoe’s air bubble sole. Then they limited production to 666 pairs.
The shoes reportedly sold out in less than a minute.
Nike has been quick to distance itself from the shoes, saying it has nothing to do with the modification.
The blood comes from MSCHF members who donated it, and the shoes cost just over $1,000.
It’s naturally all a big promotion for Lil Nas X’s new song, “Montero – Call Me By Your Name.”
South Dakota Gov. Kristi Noem blasted the shoe on Twitter, to which Lil Nas X replied, “Do your job.”
Our kids are being told that this kind of product is, not only okay, it's "exclusive." But do you know what's more exclusive? Their God-given eternal soul.
We are in a fight for the soul of our nation. We need to fight hard. And we need to fight smart. We have to win. https://t.co/m1k1YWFpuo
— Governor Kristi Noem (@govkristinoem) March 28, 2021
This isn’t the first time MSCHF has toyed with religious imagery to sell shoes.
It created “Jesus Shoes” in 2019, which were the same exact Nike sneaker modified with a steel crucifix and injected with water from the Jordan River that the group called “holy water.”