NATIONAL NEWS

Taco Bell’s new floating restaurant that delivers tacos from the sky

Jun 7, 2022, 1:10 PM | Updated: Jun 25, 2022, 8:53 pm
Taco Bell's newest location ditches the dining room and has four drive-thru lanes instead. (Credit:...
Taco Bell's newest location ditches the dining room and has four drive-thru lanes instead. (Credit: Taco Bell Corp.)
(Credit: Taco Bell Corp.)

Minneapolis (CNN) — Taco Bell’s newest location ditches the dining room and has four drive-thru lanes instead.

The first-of-its-kind concept, called “Taco Bell Defy,” opened Tuesday in a Minneapolis suburb and is aimed at “redefining drive-thrus as consumers know it,” the chain said. Customers will notice that the kitchen is on top of the two-story building and orders are delivered via a “vertical lift” to their cars.

“For decades we’ve been committed to providing a fast, safe and friendly drive-thru experience,” said Taco Bell president Mike Grams in a statement. “Now with our bold goal of creating a two minute or less drive-thru experience for customers of this concept, Taco Bell Defy is the future.”

Another advantage, according to Taco Bell, is reducing the amount of time customers spend in the drive thru. A 2021 survey from QSR magazine said that a Taco Bell order takes an average of 268 seconds, or about 4.5 minutes, to complete. With Defy, the chain is looking to shorten the process to 2 minutes or less thanks to the multiple drive-thru lanes.

Each lane will have a distinct purpose, including one for customers who order on the Taco Bell app, another for delivery drivers and the others for traditional orders that is equipped with “two-way audio and video technology service for customers to talk to team members on the second floor,” the company said.

Taco Bell has experimented with a number of pandemic-prompted design changes. In 2020, the chain debuted a “Go Mobile” concept that reduced the size of dining rooms and featured two drive-thru lanes. Inside, customers see more digital kiosks in addition to in-person staff who will take orders.

The designs are in response to the changing ways consumers have been ordering fast food since the pandemic began. Digital orders and drive-thrus exploded in popularity for essentially every chain, including Chipotle, McDonald’s and Starbucks.

For Yum Brands, Taco Bell’s parent company, digital sales grew 15% to a record $6 billion in the first quarter for all of its brands, the company revealed in a recent earnings call. Yum Brands also owns KFC, Pizza Hut and Habit Burger.

The-CNN-Wire™ & © 2022 Cable News Network, Inc., a WarnerMedia Company. All rights reserved

KSL 5 TV Live

Top Stories

National News

The SHOCKWAVE jet truck at Hill Air Force Base during the 2022 Warrior over the Wasatch Air and Spa...
Sharif Paget and Dakin Andone, CNN

Stunt truck with jet engines crashes at Michigan air show, killing driver

A jet-powered stunt truck spun out of control and crashed at an air show in Battle Creek, Michigan, killing the driver, according to police and footage of the incident.
15 hours ago
FBI agents work the scene of a shooting at a Fourth of July parade on July 5, 2022 in Highland Park...
MICHAEL TARM, KATHLEEN FOODY and ROGER SCHNEIDER, Associated Press

Police: Gunman fired more than 70 rounds at July 4 parade

Police say the gunman who attacked an Independence Day parade in suburban Chicago fired more than 70 rounds with an AR-15-style gun that killed at least six people.
15 hours ago
22 June 2022, Baden-Wuerttemberg, Rottweil: The lettering Euro can be seen on a 1-Euro coin next to...
Julia Horowitz, CNN Business

Europe hasn’t been this cheap for Americans in decades

If you're an American visiting Italy, Greece or Spain this summer, you're in luck: Meals, hotels and tours are more affordable in dollars than they've been in two decades.
15 hours ago
Subway Sandwich...
Jordan Valinsky, CNN Business

Subway is redesigning its menu

Subway is launching a new menu, and it's the most extensive makeover in the company's nearly 60-year history.
15 hours ago
Actress Amber Heard (R) departs the Fairfax County Courthouse on June 1, 2022 in Fairfax, Virginia....
DENISE LAVOIE, AP Legal Affairs Writer

Heard seeks to throw out verdict in Depp defamation trial

Amber Heard’s lawyers have asked a judge to throw out the $10.35 million verdict against her in the defamation case filed by ex-husband Johnny Depp.
15 hours ago
FILE PHOTO...
Mark Morales, Liam Reilly and Amanda Jackson, CNN

2 law enforcement officers shot during a July Fourth festival in Philadelphia, source says

Two police officers were shot during a July Fourth celebration in Philadelphia, a law enforcement source with knowledge of the situation told CNN.
2 days ago

Sponsored Articles

hand holding 3d rendering mobile connect with security camera for security solutions...
Les Olson

Wondering what security solutions are right for you? Find out more about how to protect your surroundings

Physical security helps everyone. Keep your employees, clients, and customers safe with security solutions that protect your workplace.
Many rattan pendant lights, hay hang from the ceiling.Traditional and simple lighting....
Lighting Design

The Best Ways to Style Rattan Pendant Lighting in Your Home

Rattan pendant lights create a rustic and breezy feel, and are an easy way to incorporate this hot trend into your home decor.
Earth day 2022...
1-800-GOT-JUNK?

How Are You Celebrating Earth Day 2022? | 4 Simple Ways to Celebrate Earth Day and Protect the Environment

Earth Day is a great time to reflect on how we can be more environmentally conscious. Here are some tips for celebrating Earth Day.
Get Money Online...

More Ways to Get Money Online Right Now in Your Spare Time

Here are 4 easy ways that you can get more money online if you have some free time and want to make a little extra on the side.
Lighting trends 2022...

Lighting Trends 2022 | 5 Beautiful Home Lighting Trends You Can Expect to See this Year and Beyond

This is where you can see the latest lighting trends for 2022 straight from the Lightovation Show at the Dallas World Trade Center.
What Can't You Throw Away in the Trash...

What Can’t You Throw Away in the Trash? | 5 Things You Shouldn’t Throw in to Your Trash Can

What can't you throw away in the trash? Believe it or not, there are actually many items that shouldn't be thrown straight into the trash.
Taco Bell’s new floating restaurant that delivers tacos from the sky