Oreo Has Been Tweeting Clues About The Lady Gaga Oreo Cookies
Jan 29, 2021, 6:26 AM | Updated: 6:30 am
The limited-edition cookies will be available in six-cookie packs at convenience stores starting in January. Fans can sign up for the "Lady Gaga x Oreo Stan Club" next month to be notified when the full-size packs are officially available, a spokesperson for Oreo told CNN. (Photo: Oreo)
(Photo: Oreo)
Lady Gaga has a sweet treat in store for her little (cookie) monsters.
The pop star partnered with Oreo to release a line of cookies inspired by her feel-good dance album “Chromatica.”
Taking design cues from the 16-track album, the vanilla-flavored cookies are bright pink with green crème filling and feature various embossments inspired by the album.
The news you’ve all been waiting for (and we couldn’t wait to reveal 😭)… OREO x LADY GAGA packs drop today! 🎤🎶 pic.twitter.com/OPdkueC45h
— OREO Cookie (@Oreo) January 28, 2021
The limited-edition cookies are now available in stores nationwide and Oreo celebrated with a scavenger hunt on Twitter, posting clues from its official account every hour.
“We have 6 clues to hiding spots across the Twitterverse. You have 24 hours to find them. First clue will be dropped in one hour,” the company wrote Thursday as part of a long twitter thread. “Clue 1: Forget postage stamps. In the world of Chromatica, this mother gets her own OREO cookie for ruling with kindness.”
We have 6 clues to hiding spots across the Twitterverse. You have 24 hours to find them. First clue will be dropped in one hour.
— OREO Cookie (@Oreo) January 28, 2021
And away we go! 👇
Clue 1️⃣: Forget postage stamps. In the world of Chromatica, this mother gets her own OREO cookie for ruling with kindness. 💗
— OREO Cookie (@Oreo) January 28, 2021
Clue 3️⃣: These colorful kids and a hit song from Chromatica end on a sweet note…just like an OREO cookie.
— OREO Cookie (@Oreo) January 28, 2021
Ready?
Clue 5️⃣: Jokes from this Love are all we ever wanted to quit this crying.
— OREO Cookie (@Oreo) January 28, 2021
✨ FINAL CLUE! ✨
You won’t have to go all the way to Brooklyn to see this competitive TV detective turn up the funny fader. Find a cookie-lovin’ mama bear to crack clue 6️⃣.
— OREO Cookie (@Oreo) January 28, 2021
In an effort to “spread musical messages of kindness throughout the country,” the pair has announced “Sing It With Oreo,” a campaign that encourages fans to send musical messages to loved ones for the chance to win an assortment of Lady Gaga swag and experiences — including concert tickets and a meet and greet (pending Covid-19 restrictions).
Fans can create these messages, dubbed “Oreograms,” by recording a personal message on the “Sing It With Oreo” website. The message is instantly transformed into a song that can be shared with friends and family on social media.
“Whether it’s to show support, share affirmations, well wishes or congratulatory messages, Lady Gaga OREOgrams are designed to inspire kindness,” Oreo said.
The first Oreo cookie was created in New York in 1912. The company now produces 40 billion cookies a year.
