Peeps are the least popular Easter candy survey finds
Apr 11, 2022, 4:18 PM
WARMINSTER, PA - APRIL 18: Pink and yellow Marshmallow Peeps are seen April 18, 2003 in Warminster, Pennsylvania. Just Born, the manufacturer of Marshmallow Peeps, is celebrating the 50th anniversary of Marshmallow Peeps, and now produces more than one billion individual Peeps per year. Last Easter, more than 700 million Marshmallow Peeps and Bunnies were consumed by men, women, and children throughout the United States. Strange things people like to do with Marshmallow Peeps: eat them stale, microwave them, freeze them, roast them and use them as a pizza topping. Marshmallow Peeps and Bunnies come in five colors. (Photo by William Thomas Cain/Getty Images)
(Photo by William Thomas Cain/Getty Images)
As Easter approaches shelves are stocked with seasonal candy for the holiday, however, Americans have decided peeps just aren’t it.
The fluffy little marshmallow birds have been ranked as Americans’ least favorite Easter candy at 9% of votes.
Favorite Easter candies included:
- Reese’s mini peanut butter eggs: 35% (vs. 26% in 2021)
- Jellybeans: 13% (vs. 24% in 2021)
- Cadbury eggs: 21% (vs. 20% in 2021)
- Chocolate bunnies: 19% (vs. 16% in 2021)
- Peeps: 9% (vs. 14% in 2021)
The survey, according to RetailMeNot also stated that 79% of Americans intend to purchase candy this year for Easter, with the average shopper spending $55 on candy.
Easter Candy spending was also surveyed:
- $1 – $19: 11%
- $20 -$29: 15%
- $30 – $49: 20%
- $50 – $74: 22%
- $75 – $99: 12%
- $100 – $149: 15%
- $150 or more: 6%
